Join us May 2, 2018 from 12:10 – 1 PM for our free monthly live webinar!
Every Wednesday JB Media Institute students attend a live call with co-founders and instructors Sarah Benoit and Justin Belleme, but the 1st Wednesday of each month we invite the public and guest speakers to participate.
***Downloadable copies of all presentations and a recording of the webinar will be made available after the call.
Registration closes at 10am the day of the webinar.
Social Media Strategies for Creatives, Artists, and Musicians
When you are an artist, musician, or other creative professional you have unique opportunities to share your passion, talent, heart, and spirit with others on social media. You also face specific questions and problems that need to be addressed so you can create a clear, actionable social media strategy. In May’s Digital Drop-in Sarah Benoit will take about the challenges and opportunities many creatives experience on social media including:
- Develop a strong personal brand – Creative people often represent company or organizational brands, while also working to build their own personal brand around their name. This combination of business and personal brand goals can make it confusing and stressful to create an effective social media strategy. Identifying the purpose and goals of your social media can help you feel more confident about each social tool you use and why.
- Avoid the time drain – Creative people often feel social media wastes time and they struggle to use it efficiently. Learning how to filter personal news feeds and use different accounts as a business and not an individual can save time and improve focus.
- Tell stories that make you memorable and inspire action – Creative people have many stories they can tell about their work and what inspires them. Getting personal with your audience can increase engagement, but how do you get comfortable with sharing your personal life and story. Using your personal brand to guide your content choices can help you create a social space where your message is authentic and powerful without creating a feeling of overwhelm and overexposure.
Sarah will also share specific tools and tricks for taking the steps above so your social media becomes more effective and impactful.