Effective Digital Media Kit

Effective Digital Media Kit

First impressions are everything, especially in a professional environment. Because of this it is important for you to create a digital media kit for your company or product. But what exactly is a digital media kit? A digital media kit, also known as a press kit,...
What Makes a Good Keyword?

What Makes a Good Keyword?

Our thanks to Rose Jenkins, JB Media Institute alumnae, for this guest post on choosing the right keywords. 4 Tips for Choosing the Right Keywords How do you know which keywords will unlock the doors to increased search traffic? When people want to find something,...